Functional Diagnostic Nutrition® Presents…
FDN Business School
The Knowledge, Skills & Mentorship You Need to Launch & Grow a 6-Figure Online Health Practice
MORE CONFIDENCE
MORE INCOME
MORE FREEDOM
MORE CONFIDENCE
MORE INCOME
MORE FREEDOM
You’re on your way to being an FDN Practitioner
At this point, you KNOW you can help people rock their health goals. But one big question remains…
How do you take your advanced skills & turn them into a 6-figure online business, with a waitlist of eager clients?
Without the right business foundation, you’re probably left wondering…
How to setup your packages & programs
How to choose a profitable niche
How to efficiently onboard new clients
How to learn all the tech
How to market your business online
How do I create a website?
Science is One Thing, But Business is Another.
You got into this line of work because you want to help people. But in order to actually connect with & serve those people?
You need to become a successful entrepreneur.
Which means learning how to…
- Protect yourself legally
- Manage your finances
- Market your business yourself legally
- Streamline your operations
And basically…THINK like a Digital CEO. Which is an entirely different set of skills!
Which is why we created…
FDN Business School
An exclusive 3-month business training program that gives FDNs the foundational tools + education to run a successful online practice that changes lives.
Would not feel as confident in their business without it
Booked clients as a direct result of Business School
Booked 5+ clients as a direct result of Business School
Would take Business School again
Hear From Business School Grads
Inside Business School, you’ll learn how to:
It’s all laid out for you in one comprehensive + actionable program, so you can set yourself up for long-term success and have a profitable online business in 90 days or less.
- Choose a profitable niche that helps you stand out online
- Seamlessly integrate functional labs via the Medical Director Program (MDP)
- Effectively sell your services with potent messaging & sales calls scripts
- Streamline your systems to effortlessly onboard & manage clients
- Attract & nurture clients with proven marketing strategies
Your Business Success Roadmap
Module 1
Navigate the Medical Director Program (MDP)
Walk through the exact process for ordering the 5 Foundational Labs that you will repeat with every client. Plus, learn how to order additional labs whenever they’re called for.
Lesson 1: Medical Director Program (MDP) Overview
Lesson 2: Ordering with the MDP: the 5 Foundational Labs
Lesson 3: How to Open a Fluids IQ account
Lesson 4: How to Open a Precision Analytical (DUTCH) Account
Lesson 5: How to Open an Oxford Biomedical (MRT) Account
Lesson 6: How to Order an MT (Metabolic Typing) test
Lesson 7: Resources on the Most Popular Non-Foundational MDP Labs
Lesson 8: Setup a Clinical Advising Session (and leverage the AFDNP Facebook Group)
Lesson 9: Medical Director Program (MDP) FAQs
Module 2
Master Online Business Foundations
Set up the core foundations for starting an online business that you will need to operate day-to-day, including legal precautions and simple business systems.
Lesson 1: Board Options
Lesson 2: Insurance Coverage
Lesson 3: What Kind of Business Entity Should I Have?
Lesson 4: How Do I Legally Protect Myself?
Lesson 5: Ten Steps to Starting a Business
Lesson 6: Bookkeeping for FDNs
Lesson 7: Organization with Google Sheets
Lesson 8: Biocanic Client Management System Overview
Lesson 9: GetHealthy.Store Overview
Lesson 10: How to Best Use the AFDNP Facebook Group
Lesson 11: AFDNP Schedule of Events
Lesson 12: Million Dollar Week
Bonus Lessons with Reed Davis
- How do FDNs Legally Practice FDN?
- How do FDNs Legally Work with Supplements?
- How do FDNs Legally Work with Labs?
Module 3
Setup & Price Your Packages
Lesson 1: Who Pays for What Labs?
Lesson 2: How to Set Up Your Lab Ordering Schedule
Lesson 3: Structuring Client Sessions
Lesson 4: How Do I Price My Packages?
Lesson 5: How and When To Raise Your Prices
Lesson 6: Your First Five Clients
Bonus Lessons with Reed Davis
- Feel Confident Charging Premium Prices
- Mindset Around Program & Package Discounts
Module 4
Setup Technology with Biocanic
Master client management systems and setup automations using the Biocanic platform. No more fear of tech here!
Lesson 1: Getting Started with Biocanic
Lesson 2: Configuring Email, Calendar, and Intake Paperwork
Lesson 3: Uploading Documents and Building a Program in Program Builder
Biocanic Business in a Box
Lesson 1: Uploading the Workbook into Biocanic
Lesson 2: Creating the Release Video with Screenflow
Lesson 3: Creating the D.R.E.S.S. Videos
Module 5
Get Your First Clients
Lesson 1: Rocking Your Sales Call
Lesson 2: The Done-For-You Content Calendar
Lesson 3: Creating a Facebook Image in Canva
Lesson 4: Creating a Facebook Business Page
Lesson 5: Creating a Facebook Group
Lesson 6: Using Instagram for Business
Bonus Lessons with Reed Davis
- How To Onboard a Client
- Completing an Onboarding Session
Module 6
Find & Test Your Niche
Lesson 1: First Help Everyone
Lesson 2: Know your Story and Have a Plan
Lesson 3: Do Your (Market) Research
Lesson 4: Become an Expert in the Labs
Lesson 5: Hitch Your Wagon to Successful Coaches
Module 7
Create a 90-Day Program
Lesson 1: Using Google Sheets to Track Clients
Lesson 2: Ordering the Labs
Lesson 3: Scheduling a Client Appointment
Lesson 4: R&R, Charting Templates, Supplement Protocol Templates, and Adding Labs for the Client
Bonus Lessons with Reed Davis
- Having a Terms of Service Agreement
- Structuring and Charting Sessions
- How do FDNs Get a Referral Based Practice?
Module 8
Implement a 90-Day Business Plan
Lesson 1: Structuring Your Work Day
Lesson 2: Setting Up Your Social Media Schedule
Lesson 3: How to Record Content Videos
Lesson 4: Creating Your Content in Canva
Lesson 5: Creating a Welcome Drip Series
Lesson 6: Creating an Email for Potential Clients
Lesson 7: Creating a Landing Page with Embedded Booking Link
Lesson 8: Creating a Podcast
Lesson 9: Creating Your Signature Program
Module 9
Refine & Automate Your Business
Lesson 1: Advanced Courses
Lesson 2: Accessing and Using Current FDN Documents
Lesson 3: Video Series: Introduction
Lesson 4: Video Series: Diet
Lesson 5: Video Series: Rest
Lesson 6: Video Series: Exercise
Lesson 7: Video Series: Stress Management
Lesson 8: Video Series: Supplements
Lesson 9: Filming Your Videos with Loom
Lesson 10: Resources for Building a Website
Lesson 11: Real Plans Pro
Lesson 12: LabSmarts
Lesson 13: Building a Lead Magnet in Canva
Lesson 14: Building a Lead Magnet Landing Page in FloDesk
Collapse Time
Stop guessing about what works and shortcut the time it takes to start earning money and changing lives.
Build Confidence
Learn proven strategies for long-term success and receive support from top FDN mentors every step of the way.
Fuel Success
Apply your next-level health skills to create a freedom-filled business that supports you *and* your clients.
Are You An FDN Practitioner
Want Clear Steps to Set-Up a Thriving Biz?
Ready to Stop Stressing & Start Earning?
ENROLL TODAY
Total Investment:
$ 2,997
$ 1,497
*Save 51% when you bundle Business School with your FDN program purchase.
- Exclusive Private Facebook Group
- Bi-Weekly LIVE Question & Answer Sessions
- 9 Pre-Recorded Modules on Business & Marketing Essentials
- Actionable Steps to Grow Your Business
Common Questions
No, FDN Business School is exclusively for FDN Trainees and Practitioners.
FDN Trainees and Practitioners can sign up for Business School anytime. Trainees will not be granted access to Business School until Module 14 of the FDN Course is complete.
Yes! Payment plans are included in your tuition.
Business School is designed to be completed in 90 days or less, though a number of graduates have finished much sooner. You will have permanent access to the program, including all future upgrades, and the course must be completed within a 6 month time frame (though extensions are available!)
No, there are no quizzes or tests. FDN Business School is a practical, hands-on program that encourages you to build your own practice, while moving through the program.
Upon registering for the program, you’ll be invited into our private Facebook group where you can ask questions. We host biweekly LIVE question and answer sessions to expand on what’s taught inside the program.
FDN Business School is the only business course created by an FDN specifically for FDNs. We’ve carefully compiled all the common questions FDNs have when starting their online business to save you time & energy. FDN Business School helps you confidently build a profitable wellness practice by teaching you how to structure your business, streamline operations & master online marketing strategies.